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Industry - Masterclass

Tailor-made films

The art of audience design. Curated by Greta Nordio

Plus - Sala Expo

April 24 2026 - 4.00 p.m.

RESERVATION

A film belongs to its audience even before it is made. Starting from concrete case studies, this session explores how to integrate data analysis, market positioning, and creative vision to shape works that can effectively connect with specific audience segments.

Development producer, audience designer, and financial strategy consultant for independent films. She works as a development producer for EiE Film and is a Fund Advisor at TorinoFilmLab. Greta is an alumna of Berlinale Talents, Columbia University, TorinoFilmLab, and EAVE Puentes Italia.

Greta Nordio